A quick Internet search will reveal that there are almost more social media tools than there are One Direction fans, and the number is growing each day. As a business owner, there is a pressing need to reach your target demographic by surfing the social media wave, but are your efforts oriented in the right direction? Not only must you contend with a vast number of competitors, but also with the ever decreasing attention spans of consumers. Is your content viral or a virus?

Top Social Media Tools

Here are 10 of our favorite social media tools that can help you make a difference:

Buffer

Buffer can be used for scheduling and sharing your posts to LinkedIn, Twitter, Google+, and Facebook throughout the day – at optimal times. It's a simple tool, and it includes detailed analytics that will tell you what is working when, why, and where. Its best feature is a browser …

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