What is an Amazon Repricing Tool - The Background and Basics

Although some buyers may not realize it, when you buy something from Amazon very rarely are you buying from Amazon directly. Amazon is know as a marketplace and most listings being sold are actually third party sellers who have been given permission to sell on the platform, although Amazon do sell there themselves too. The retailers apart from Amazon are a bit like market sellers in a fruit and veg market, you may say you buy your fruit and veg from X market but in reality you are buying your fruit from X seller or X sellers at X market.

On a huge marketplace like Amazon, buyers can find multiple sellers for almost any product. Shoppers compare different products as they compare features, specifications, reviews and prices before making a final decision on which product to buy. As a …

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